Product Life Cycle- Nintendo

Nintendo products timeline

1. Super Nes
2. N64
3. Gameboy, pocket, colour, advanced
4. DS
5. Wii

Nintendos target audience was clearly aimed at the youth market as the majority of games were simple, fun, colourful and addictive.... its always been the Nintendo way!

Weaknesses of the franchise would be; the early games would stop working as the game cartridge would become dusty inside and prevent them from loading up. I remember always having to blow into the game casing to clear the dust and debris to make it work! The original Nintendos used black and white graphics as that was as far as the technology had got to then.

You had to have a TV to use the console, which made it quite expensive if you didn't already own a TV.

The competition was always a big issue with Nintendo as it was always in the shadow of the mighty Playstation and Xbox.