Juggessur, J (2009) Journal of Brand Management p1-12 & p383-394
Keller, K.L (2003) Buisness Horizons 46 (3) p 49-59
McCracken (1988) Culture and Consumption- Clothing as Language p63-68
McCracken, G.D, Roth, V.J (1989) International Journal of Research in Marketing, 6 (1), p13-33
References
Alison Lurie (1981): The Language of Clothes
www.brandchannel.com
www.marketingpower.com
Professor Mike Press (o2.10.09) A Short History Of Digital Culture
www.purseblog.com
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